Tuesday 10 April 2018

WWE announces new Network subscriber record on day after WrestleMania 34

As they do the day after their biggest event - and selling point for their streaming service - happens, WWE has announced new subscriber figures for the Network.
And as they do, they’re touting them as a major success.
Year-over-year paid and combined paid and free subscriber totals are both up 9% from where they were after WrestleMania 33 in April, 2017, to 1,808,000 and 2,124,000 respectively. Those figures are both way up from the 1.56 million paid WWE Network averaged in the first quarter of 2018, but the company says that was above estimates, and led to stronger than expected overall performance.
Here’s their press release with the numbers:

WWE® Raises Q1 and Full Year 2018 Guidance

STAMFORD, Conn.--(BUSINESS WIRE)-- WWE® (NYSE:WWE) today announced that its digital streaming service, WWE Network, reached a record 2.12 million total subscribers following last night’s WrestleMania®.1 This is a 9% increase from April 3, 2017, the day after WrestleMania last year.
“We expect to deliver record subscriber levels, revenue and Adjusted OIBDA in 2018,” said George Barrios, WWE Co-President. “WWE Network’s continued growth along with our massive reach across traditional television as well as digital and social platforms, reaffirms the effectiveness of our global, multi-platform content strategy.”
WWE Network Subscriber Highlights
WWE Network achieved record levels of total and total paid subscribers as of April 9, 2018. Total paid subscribers reached 1.81 million, representing a 9% increase from April 3, 2017 – the day after WrestleMania last year.
WWE Network total subscribers at WrestleMania 34 and WrestleMania 332,3:
WWE Corporate
WrestleMania Milestones
  • WrestleMania broke the record for the Mercedes-Benz Superdome’s highest grossing entertainment event at $14.1 million, as a sold-out crowd of 78,133 fans from all 50 states and 67 countries attended the event. As part of the week-long WrestleMania celebration, WWE hosts five consecutive nights of events at the Superdome and the Smoothie King Center
  • WWE Network subscribers viewed 25.2 million hours during WrestleMania Week or 14 hours per subscriber during the week. This compares to 22.5 million hours last year, a 12% year-over-year increase

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